Reagan's Part In Ending The Cold War Essay Example | Topics and Well Written Essays - 750 words

Reagans Part In Ending The frozen War - Essay ExampleIt is then a question of determinacy or of choice.The historian John Lewis Gaddis, in his book The Cold War, highlights the figure and role of Ronald Reagan as being the reason for the downfall of the USSR. Gaddis gives much attention to the character, personality, and beliefs of the former president. In his own estimation, Reagans personality led to his decision to abandon the policy of dtente, one which had been a central one of the American government since the Nixon administration. Reagan came to this position thorough faith, fear, and self-confidence. His faith was that state and capitalism would triumph over communism, a temporary aberration which will one day, he predicted in 1975, disappear from the earth because it is contrary to human nature (Gaddis 2005, p. 276). Reagans intended his own economic policies, specifically de-regulation and low taxes, to have an international appeal in contrast to the party-line Marxism o f the Soviets. Reagan shrewdly sought to abolish thermonuclear weapons while also enacting a massive military build-up. It followed that neither communism nor nuclear weapons should continue to exist, and even so dtente was ensuring that both did (Gaddis 2005, p. 217). This allowed him to gain support abroad and curtail any suspicions on the Right that he was going soft. According to Gaddis, Reagan suspected that the USSR had suffered ideologically in the eyes of the world. Reagan implemented the Strategic Defense Initiative, which challenged the object that vulnerability could provide security and exploited the Soviet Unions backwardness in reckoner technology (Gaddis 2005, p. 226). Reagans policy of confronting the USSR while also leaving open the possibility of peace pressure the Soviets to increase defense spending while already fighting in Afghanistan.

Food, The Transmitter of a Cook's Emotions Research Paper - 1

Food, The Transmitter of a Cooks Emotions - Research Paper ExampleThe desex who prepares our fodder understands this linkage between food and emotion. In addition to the makes personal passion for the job, the hit also have a deep understanding that particular foods discount make us intent in certain ways that we will always connect a certain sense of our headspring being with food (Anon, 2004). This explains why cooks are exerting tremendous effort when they prepare our food. They knew that foods do not notwithstanding feeds and nourishes the body but also makes us feel in certain ways.Cooks can be considered as food artists. In the same way that a painter can convey emotions with his or her masterpieces, cooks can also transmit his or her emotion through food. In fact, cooks can even transmit a stronger emotion to the consumers than what a visual artist does because the experience in partaking food prepared by the cook is more personal and satisfying compared to an artist w ho only makes emotional impression with its audience.Ways a cook can transmit emotions through foodAs stated earlier, food stimulates a web of intimacy within us. Foods appeals to our senses and arouses certain emotions that link us to certain people, times, and other places (McDonald, 2007) and being such, is able to transmit emotions to us.

A marketing analysis of Procter & Gamble Research Paper

A trade analysis of Procter & Gamble - Research Paper Example.. 6. Brand Management at P&G... 7. Competition 8. Current Market Share. 9. Individual Product Branding.. 10. Extending the Product smell Cycle of Existing Products.. 11. Summary/Conclusions.. 12. Recommendations. 13. Personal Learning through the Study Works Cited Appendices A merchandising analysis of Procter & Gamble 1. Purpose/Objective of Study The purpose of the research study is to examine the marketing prowess and strategies of the multi-national company Procter & Gamble (P&G), a business reporting $10.75 billion in net income in 2012. How Procter & Gamble is able to accomplish such significant revenues is likely attributable to not only the relevance and sustainability of its products, but to its marketing prowess to gain consumer attention in multiple international and domestic markets. The heading of the study is to determine what aspects linked to marketing theory and practices contribute successfully to P&G s capabilities to sustain its business longevity. 2. Executive Overview Research has identified that P&G is considerably competent in understanding how to market its products successfully to consumer segments with profit potential. Through a blend of psychographic segmentation and lifestyle-centric targeting and using quality-centric spot tactics, the business is able to create a successful brand management strategy. Research has indicated that Procter & Gamble not only understands consumer behavior, but is able to translate this important knowledge successfully in its diverse portfolio of brands. establish on the findings, it is recommended that Procter & Gamble conduct further market research to gain a new place on the social condition for the contemporary buyer segments. 3. History and background of P&G Headquartered in Cincinnati, Ohio, Procter & Gamble was founded in 1837 by William Procter and James Gamble, a candle-making expert and soap producer in previous(predicate) Ame rica. By the time of the Civil War, P&G sales had topped $1 million. In at presents economy, adjusting for inflation between 1865 and 2012, this would be equivalent to $14.8 million (Friedman 1). During the Civil War, P&G was contract to supply the Northern Army with overmuch-needed candles and soap supplies, which provided P&G with much more visibility crossways the country. By 1911, Procter & Gamble could no longer sustain the high national demand for its products produced in Ohio, requiring victimisation of new manufacturing and logistics centers across the country. Shortly thereafter, the business began producing Crisco which was a revolutionary food shortening product do from vegetable oil rather than the traditional method of using fats extracted from slaughtered animals. While P&G serene continued to focus on household soap products, Procter & Gamble diversified into foods production that drove much of its strategic focus through the 1970s. Procter & Gamble also began s ponsoring radio programs with the advent of the consumer radio network, which coined the phrase

Medical terminology Essay Example | Topics and Well Written Essays - 2000 words

Medical terminology - try Exampleview vocal cords directly has now been developed as a transit to inspect the body split through an optical instrument inserted onto the tubes or cavities to submit the body parts intended to be examined.It is an optical instrument and inserted through the urethra to reach the bladder. It has two parts called demeanors. One port is utilise to see the inside of the bladder and the other port is used to take biopsy, treating tumors and removing stones from the bladder. It is also used for removing the prostrate.The tube attached to the instrument is inserted through the chicken feed at the back into the kidney for locating kidney stones. The stones are disintegrated by high frequency waves and sucked out through the Nephroscope.It is used for surgical procedures in the lower ureter area by direct viewing with the aid of a telescope extending through the sheath to the ureter. This is again used for kidney stones remotion but without making cuts in the body. The urologist passes the Urethroscope by a tube through the urethra into the bladder and then to the ureter to reach the kidney stones location. The urologist removes kidney stones with a basket to grab the stones or forceps. Though there are some(prenominal) instruments available for breaking the stones, urologists mostly use a laser. It is an outpatient procedure. If stay is required it will not be more than 24to 48 hours. (.webmd.com)Laparoscope is used perform operations hands free with the aid of a tv camera placed in the abdomen. Its applications are tubal ligation for sterilization and gall bladder removal. A small incision is made near the belly button area into which carbon dioxide is passed to enlarge the space inside for the operating surgeon to take a leak a clearer view. The laparoscope is then placed for examination of the pelvis or abdomen. Additional cuts may be required during the procedure. After the procedure, the opening is closed with drain for any fluid developing to pass out. Women who have had previous pelvic or abdominal

Communication, Ethics, and Society Assignment Example | Topics and Well Written Essays - 250 words - 2

Communication, Ethics, and Society - Assignment ExampleCNNs story seemed more than ab egress creating a trending story on their network rather than reporting the plight of stranded passengers on a stranded cruise broadcast.evidently, the cruise ships accident was not catastrophic and that is perchance why it elicited comical re-incarnation by live comedy shows. SPJ also requires journalists to ensure that they minimize practical harm resulting from the news they cover (Baran et al, 2012). CNN helicopters and boats kept hovering above and around the stalled ship. This act was highly insensitive to the passengers who were already nervous because it made them more tense and made them panic even more. The relatives of the passengers on the cruise ship were subjected to trauma by comparison of the ship accident to Hurri stube Katrina which gave an impression of mass loss of lives.Assessments of the story imply towards the conclusion that it was given unnecessary full-time coverage. T he magnitude of the ship mishap was overly blown out of proportion and the story created a major hype with misdirected intentions. A story of such rating, warranted a much more honest representation of the true facts while avoiding the irresponsible comparison to Hurricane Katrina. However the story can not be said to poorly represent America because it was not a representation of the lives of Americans notwithstanding an isolated case of a sea cruise gone wrong. The far the story went in price of damaging reputations was to shed bad light on the company owning the

Gaps in Security Management of a Company Essay Example | Topics and Well Written Essays - 4500 words

Gaps in Security Management of a Company - Essay ExampleMost of the interventions atomic number 18 think to much(prenominal) matters that are associated with internal matters of the businesses. All the companies, for the purpose of perfecting their security system depend over computer networking and it is cognize as computer information security system. Despite taking all such initiatives, on some(prenominal) occasions, these companies fail to provide adequate protection to their confidential strategies or information as they often pretend that due to development in the networking process the computer information security system is cent share protected. On the other hand, if we look into the reflection of information and communication department of various countries, we will hear from their reaction that the computer information security system can also be breached. There are various techniques that help the other competing companies to avail information about any particular company. Thus, complete dependency over the computer information security system will not be a precise prudent decision. In this context it must also be mentioned that there are several companies that find illegal interventions can easily be prevented but it is impossible for the person concerned with the security related matter to manage a large network as well as provide straightlaced protection to the database of the company. Though these days computer security system is considered as the most important rule of preventing trespass of confidential information, but there are several other ways that contribute to a considerable extent.